Timeline + Process

For Branding Projects

3 - 4 Weeks Prior

50% deposit paid + project contract signed

Project added to our calendar and questionnaire sent

Fill out project questionnaire

WEEK 1

WEEK 2

WEEK 3

WEEK 4

Questionnaire due Monday morning

Create and send brief

Sign-off or provide feedback on the brief

Begin logo concept drafting

Brand concepts sent for review

Feedback Round 1 (and/or Round 2) provided after 3 business days

Concept/s are refined based on feedback

Brand concept sent for review

Feedback Round 1 (and/or Round 2) provided after 3 business days

Concept/s are refined based on feedback

Brand concepts sent for review

Final approval for chosen concept (or further refinement rounds purchased)

Collateral options are designed

Final files are saved

Final payment made

All brand files are released in a Dropbox folder

Celebrate!

You - The Client | Rooted Design

3 - 4 Weeks Prior

50% deposit paid + project contract signed

Project added to our calendar and questionnaire sent

Fill out project questionnaire

Week 1

Questionnaire due Monday morning

Create and send brief

Sign-off or provide feedback on the brief

Begin logo concept drafting

Week 2

Brand concepts sent for review

Feedback Round 1 (and/or Round 2) provided after 3 business days

Concept/s are refined based on feedback

Brand concept sent for review

Week 3

Feedback Round 1 (and/or Round 2) provided after 3 business days

Concept/s are refined based on feedback

Brand concepts sent for review

Final approval for chosen concept (or further refinement rounds purchased)

Week 4

Collateral options are designed

Final files are saved

Final payment made

All brand files are released in a Dropbox folder

Celebrate!

You - The Client | Rooted Design

Timezones, Weekends, Holidays

Rooted Design will never expect you to work or answer emails on a weekend or holiday, and even if I reply to you on a working day in my timezone, you can answer the next business day in your timezone.

Design Rounds

There are 2 rounds of feedback in this project timeline. To stay on schedule, feedback needs to be made within a maximum of 3 days to ensure you get the full amount of feedback time if it’s needed.

Rush, Delays, Past Deadline Changes

Any part of the project that needs to be rushed, delayed, or falls outside of the allotted project timeline will be made at our hourly rate or quoted separately. Content that comes in after the start date may be subject to fees or a deadline push.

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Timeline + Process

3 - 4 Weeks Prior

WEEK 1

WEEK 2

WEEK 3

WEEK 4

3 - 4 Weeks Prior

Week 1

Week 2

Week 3

Week 4

Timezones, Weekends, Holidays

Design Rounds

Rush, Delays, Past Deadline Changes

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